广告创意 prompt 怎么写 CTA？
先写画面主视觉，再说明文案区域、按钮位置和品牌调性，文字部分上线前仍要校对。
Prompt 灵感库 / 广告与营销素材
分类页 · 15 条案例
广告与营销素材提示词
品牌 KV、活动海报、投放 banner——画面自带营销目的是这个分类的共性。留意案例怎么处理主标题与视觉焦点的关系，替换文案时尽量沿用原有的字重和层级描述。
投放素材怎么控制信息层级？
主体、利益点、背景和 CTA 要分层描述，避免所有元素同等重要。
一条广告提示词能改成多尺寸吗？
可以保留主体和卖点，分别调整 vertical、square、banner 等构图约束。
黑五70%折扣耳机横幅广告创意
Horizontal banner advertisement design, 16:9. Left half shows a giant percentage figure "70%" in heavy bold black typography on a vibrant orange background, with the smaller word "OFF" stacked underneath. Right half is a deep matte black background featuring a single floating over-ear headphone product silhouette with subtle rim lighting. A thin yellow horizontal divider runs across the middle. Bottom right shows a small clean white CTA button reading "Shop Now". No brand logo, no real brand name, no watermark. Crisp e-commerce promotional ad design, photorealistic product, sharp typography.
投资App开始投资横幅广告创意
Horizontal 16:9 fintech banner ad. Left two-thirds: clean deep navy background with a subtle abstract green-to-cyan line chart trailing upward in the lower-left as a faint background motif. Bold white sans-serif headline reads "Start investing with $1. Skip the jargon.". Right one-third: a clean white rounded card containing a single CTA button in vivid mint green with dark text reading "Get Started", plus three tiny placeholder icons stacked below it (lightning, lock, chart). No real brand name, no logo, no watermark. Modern fintech ad design, crisp typography rendering, magazine quality.
电动汽车上市电影感广告创意
Cinematic 16:9 horizontal hero ad frame. A single sleek dark matte silver electric sedan parked at a slight three-quarter angle on a wet reflective asphalt surface at blue hour twilight. Dramatic low-angle camera, soft lens flare from a single hidden streetlight on the upper right. Distant out-of-focus city skyline silhouette with warm window lights in the background. A small centered serif headline in white at the lower-middle reads "The next quiet revolution.". Subtle film grain. No brand logo on the car, no badge, no watermark. Premium automotive launch ad photography, photorealistic paintwork, ultra detailed reflections.
环保洗衣液预滚动画面广告创意
Vertical 9:16 video pre-roll frame design. A tall transparent eco-friendly detergent bottle stands centered on a soft fresh green gradient background. A clean splash of clear water arcs around the upper half of the bottle, frozen mid-motion, with a few small droplets suspended in air. A small fresh green leaf is tucked at the base. Soft eucalyptus and sage palette. Upper area shows a small clean centered headline in white serif type reading "Cleaner. Greener. Stronger.". No brand mark on the bottle, no logo, no watermark. Premium eco brand advertising design, photorealistic water dynamics, magazine cover quality.
App更新公告方形广告创意
Square 1:1 social media announcement card. Soft mint-to-lavender pastel gradient background. Centered upper area shows a clean flat illustration of an abstract floating mobile app icon (rounded square with a generic dashboard symbol inside, soft drop shadow). Below the icon a two-line bold sans-serif headline reads "Brand new home screen — Now live". Bottom shows a thin pill-shaped CTA button reading "See What's New". Generous whitespace, modern flat illustration aesthetic. No real brand name, no logo, no watermark. Crisp typography rendering, premium social ad design quality.
公益捐助活动视觉广告创意
Square 1:1 non-profit donation campaign visual. Clean off-white background with a single centered hand-drawn ink illustration of two cupped hands holding a small sapling. Below the illustration, a bold heartfelt serif headline in deep forest green reads "A small gift can plant a quiet future.". A small rounded CTA pill button at the bottom in deep green with white text reads "Donate $5". Generous negative space. No specific charity name, no logo, no watermark. Warm minimalist non-profit ad design, crisp typography, premium editorial quality.
在线课程预售方形广告创意
Square 1:1 online course marketing card. Background is a clean warm cream color. The right two-thirds shows a friendly half-body portrait of a smiling young East Asian woman in her early thirties wearing a cream knit sweater, soft natural side window light. The left third shows a stacked bold black sans-serif headline reading "Ship your first AI app in 30 days", and below it in smaller text "Early-bird pre-sale, 40% off". A small dark CTA button at the lower-left reads "Save my seat". No real brand name, no logo, no watermark. Premium course launch ad design, photorealistic portrait.
SaaS免费试用方形广告创意
Square 1:1 SaaS marketing card design. Background is a soft gradient mesh of pale lavender, blush pink and warm cream. Generous negative space. Centered headline in heavy modern sans-serif black typography reads "Try it free for 14 days. No card needed.". Below the headline a single small rounded CTA button in deep indigo with white text reads "Start Free Trial". Minimal, premium, magazine-grade typography rendering. No real brand name, no logo, no watermark. Modern SaaS ad design quality.
流媒体剧集宣传方形广告创意
Square 1:1 streaming series promotional frame. Cinematic moody scene of a single silhouetted figure backlit by a warm orange glow at the end of a long shadowed corridor. Heavy atmospheric haze and god rays. Subtle italic serif tagline in white at the bottom-center reads "Some doors only open once.". Subtle film grain texture. No brand logo, no streaming platform name, no watermark. Premium cinematic series key art design, photorealistic lighting, magazine poster quality.
健身App引导故事广告创意
Vertical 9:16 mobile story ad design. Soft coral and warm peach gradient background. A floating smartphone in the lower-center area displays a generic fitness app onboarding screen with a stylized running figure illustration, a progress ring, and a single call-to-action button on the phone screen reading "Start Today". Above the phone, a bold three-line sans-serif headline reads "Move for 20 minutes. Feel different by Friday.". Small soft drop shadow behind the phone. No real brand name, no logo, no watermark. Modern fitness app ad design, crisp typography, photorealistic phone.
球鞋发售倒计时故事广告创意
Vertical 9:16 hype-drop sneaker ad frame. A single floating low-top sneaker in vibrant electric blue mesh upper with a chunky white midsole, lit from a single hard top-right key light against a pure matte black background. A thin neon orange digital countdown timer overlay at the top reads "03 : 12 : 47" and the smaller word "DROPS FRIDAY" sits beneath. Subtle motion blur particles around the shoe. No brand logo on the shoe, no swoosh, no watermark. Premium streetwear product ad design, photorealistic shoe materials, ultra sharp focus.
AI编程助手发布竖版广告创意
A modern vertical billboard advertisement layout. Upper two-thirds is a deep navy gradient background with a single clean serif headline in large pure white sans-serif type that reads "Code Ten Times Faster". Lower third shows a centered floating laptop with a generic abstract code editor interface glowing softly. A small minimalist CTA button at the very bottom reads "Get Started". Subtle film grain texture, sophisticated tech brand aesthetic, vertical 9:16 composition. No logos, no specific product name, no watermark. Crisp typography rendering, photorealistic device, premium ad design quality.
夏日奶茶菜单竖版广告创意
Vertical 9:16 vibrant summer bubble tea ad. Three takeaway cups of bubble tea floating in a soft mid-air arc against a saturated mango-orange-to-watermelon-pink gradient background: one peach iced tea with visible fruit slices, one strawberry milk tea with pink boba, one mango green tea with yellow chunks. A burst of fresh fruit slices (mango, strawberry, peach, mint leaf) suspended around the cups mid-air. Subtle motion energy lines. A small bold centered headline at the top reads "Summer flavours are back". No brand logos on the cups, no watermark. Crisp commercial F&B ad photography, photorealistic liquid and fruit textures.
咖啡连锁假日饮品竖版广告创意
Vertical 9:16 holiday seasonal ad. A single tall takeaway coffee cup in matte burgundy red with a sleeve, topped with a generous swirl of cream and a dusting of cinnamon, held in a hand wearing a soft cream wool sleeve. Background is a softly blurred snowy evening street scene with warm bokeh fairy lights. A bold sans-serif headline in white at the upper third reads "Winter is back. So is the spiced one.". Subtle visible falling snow particles. No brand logo on the cup, no chain name, no watermark. Premium seasonal beverage ad photography, cinematic depth of field.
AI图像API免费试用横幅广告创意
Horizontal 16:9 web banner ad for an AI image generation API. Background is a soft gradient mesh of warm peach, soft lavender and pale mint. Left two-thirds: a clean modern bold serif headline in deep charcoal black reads "Generate images from one API key." stacked over a smaller subhead reading "OpenAI-compatible. Pay as you go.". A small rounded dark CTA button at the lower-left reads "Try free". Right one-third: a clean white floating mock terminal window showing two short generic placeholder lines of code in monospaced text and a single example output thumbnail. No real brand name, no logo, no watermark. Modern developer-focused SaaS ad design, crisp typography, premium quality.